New Releases

Celebrate the USPCC comeback of Daniel Madison and the 'Madison x Schneider Remedies' series with one of the most iconic playing cards; Limited Pri...

Effect: The magician borrows a bill, ask to sign it, and places it under a handkerchief. He then gives the handkerchief, with the bill inside, to a...

Effect: The magician borrows a bill, ask to sign it, and places it under a handkerchief. He then gives the handkerchief, with the bill inside, to a...

The magician asks an audience member to take ANY card and sign it (no force). The card is then placed back into the deck. Next, the magician introd...

Way back in 2000, a very young Joshua Jay designed and released the Pro Carrier. It was the first of its kind, in a way: a quality leather case tha...

Imagine you're sitting at a card table. A fresh deck of cards has the shiny, crisp cellophane carefully removed under every player's watchful eye. ...

Tried and tested by Trevor Duffy for over 30 years, this method of Diminishing Cards has always been a favorite for kids and family audiences!Made ...

The Pro Force Bag is a two compartments regular force bag made with high quality Satin material for professional use to switch or force any small o...

Imagine this: The magician shows a small rod with different colored spots on each side. The spectator selects a color and magically all the spots c...

Imagine this: The magician shows a small rod with different colored spots on each side. The spectator selects a color and magically all the spots c...

Here's the perfection solution to the age-old microphone problem for magicians! It allows you to move away from the mic stand. It enables you to pe...

Have you ever wanted an instant access to the swami writer at any moment, any place and in front of the audience? And have you ever wanted to keep ...

A bill is borrowed from a spectator. The magician then takes a solid ball point pen and jams it through the bill! The bill is displayed and the pen...

Swordlace is a classic card effect that has stood the test of time. Not only is the effect strong and direct, but having the cards spring up into t...

Accurately predict audience choice. Bring your Pro-Phesy and walk to the crowd in front of you, then ask "Which of the 52 cards do you like best?" ...

One of THE most recognizable magic props of all time just LEVELED UP for the 21st century... introducing ProCaps by Lloyd Barnes. Known to most as ...

ProControl (Gary Ouellet) A Professional Approach to Card Control"Have a card selected and control it to the top." These words are repeated in magi...

In collaboration with GBDL - This is "Prodiction""Prodiction" promises to be a game-changer in the world of magic.  "Prodiction" is more than a sim...

Magicians use this ball for production purposes. You can produce this from a lantern ball, mirror box, triangular box, genii tube, etc.containing:...

EffectShow three different colored silks, holding them in your fist by their corners. One at a time, separate them out and throw them up into the a...

Get the attention and respect your magic deserves: showcase it on a Magician's Choice Close-up Mat. Our close-up pads have a thick rubber backing t...

Get the attention and respect your magic deserves: showcase it on a Magician's Choice Close-up Mat. Our close-up pads have a thick rubber backing t...